Ferrari Museum in Maranello
A Ferrari company exhibition dedicated to the Ferrari sports car marque. Previously known as Galleria Ferrari, Museo Ferrari is not for cars only but also for trophies, photographs and other historical objects concerning the Italian motor racing industry.
The museum, located just 300 meters from the Ferrari factory, also shows some of technological innovations that made the transition from racing cars to road cars.
The exhibition, first opened in February 1990, with a current total surface area of 2,500 square metres and a number of annual visitors of around 300.000 (344.000 in 2016), was run by Ferrari itself since 1995; a new wing was added in October 2004. It displays exhibits that are mostly a mix of Ferrari road and track cars, including plenty of Ferrari’s most iconic cars from throughout its history.
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Enzo Ferrari Museum in Modena
The Enzo Ferrari Museum in Modena, along with the Museo Ferrari in Maranello, is one of the two exhibitions dedicated to the history of the famous Italian carmaker Ferrari. While the museum in Maranello is dedicated mainly to the racing history of Ferrari, the museum of Modena is mostly focused on the brand’s overall history and the personal life of Enzo Ferrari.
Museo Casa Enzo Ferrari, owned by Ferrari Spa, consists of two buildings. The first one, designed in typical north Italian country farm style, is the original construction where Ferrari’s father Amedeo started his mechanical business and where the first automobiles were conceived by Enzo. The second building – new, highly iconic and contemporary –, designed by the London-based practices Future Systems and Shiro Studio, looks as if it were almost “embracing” the older one. The yellow, hood-shaped roof of the new 6,000 square metre building has become a landmark.
The single and undivided space structure houses an exhibition of some of the most noteworthy Ferrari’s cars: F1 single-seater, more recent sports cars, some Maserati and Alfa Romeo, as well as full-scale models and documents. Automobiles are isolated from one another and sometimes placed on a pedestal. The interior is painted almost exclusively in white and yellow. Enzo Ferrari, in fact, chose the yellow for his firm’s logo because it was the official colour of the City of Modena.
The inner structure has a single floor, gently sloped to form a continuously descending path. In 2014 a video-projection was added, mapped on the entire internal surface of the hall, ceiling included, showing every hour the life of Enzo Ferrari through images and historical videos from the Istituto Luce film archive. The structure also includes a temporary exhibition room, a cafeteria, a video-room and a museum shop.
While the exhibition in the new gallery is mainly focused on Ferrari’s cars, the old building, Enzo Ferrari’s birthplace, is devoted to the founder’s personal history; it is housed in three small rooms and a large hall, where objects, videos and Ferrari’s memorabilia are shown. The atmosphere of the building is humble in its original architecture and glorious in its history, giving the exhibition a strong visual impact.
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